Better World Betty’s Better Business Challenge
As consultants for The Better Business Challenge, we have three major objectives that will help bring the challenge’s mission into fruition. Firstly and most broadly, we are striving to make Charlottesville a more sustainable city as a whole through its business sector and friendly competition. Secondly, it is our responsibility to guide and advise our business partner, Pippin Hill Farm and Vineyards, through the Better Business Challenge. Thirdly, throughout the competition we will research and relay potential sustainable practices that can be implemented at Pippin Hill Farm in order to further their standing in the challenge.
Better World Betty's Better Business Challenge, Pippin Hill Farm and Vineyards, Charlottesville, food waste, sustainable business, Julianne Baker, Theresa Hackett
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Better World Betty’s Better Business Challenge

PippinHillFarm (click PDF)

Fall 2011

Team members: Julianne Baker, Theresa Hackett

The Charlottesville Area Better Business Challenge is a new competition that incentivizes local businesses to integrate sustainable practices into their core business strategy. By doing so, Charlottesville’s businesses can be “smart, sustainable, and successful” in both the market place and community. The challenge’s resources, particularly its scorecard of sustainability points, help businesses through a three stage process: get “ready” by determining their baseline standing in six sustainability sectors, get “set” by creating benchmarks and goals for future success, and “go” by documenting and rewarding implemented efforts.

As consultants for The Better Business Challenge, we have three major objectives that will help bring the challenge’s mission into fruition. Firstly and most broadly, we are striving to make Charlottesville a more sustainable city as a whole through its business sector and friendly competition. Secondly, it is our responsibility to guide and advise our business partner, Pippin Hill Farm and Vineyards, through the Better Business Challenge. Thirdly, throughout the competition we will research and relay potential sustainable practices that can be implemented at Pippin Hill Farm in order to further their standing in the challenge.

better world betty's